SAfm
The station has an average of 347 000 listeners per day. SAfm aims to deliver credible and up-to the-minute news alongside relevant, informed analysis of current affairs. In keeping with its PBS mandate, SAfm also explores broader themes and subjects relevant to its target market and delivers the information in a manner to benefit all South Africans. SAfm covers stories and issues in detail with pertinent comment and informed analysis. SAfm offers “quality programming” to a “quality audience” nationally. The station targets culturally rich and financially affluent listeners and has a high penetration in the upper LSMs.